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Is what you're buying safe for your child?


Each year around 60 children and young people die, and more than 450,000 attend hospital accident and emergency departments following accidents in and around the home.

Buy Wise Be Safe is a project developed by trading standards south west which provides clear advice to practitioners, carers and parents on practical steps that can be taken in the home and elsewhere to ensure child safety. It focuses on what to look out for when buying child safety equipment, both new and second hand.

Gloucestershire County Council and the trading standards team are supporting the project and encourage residents to engage with the project.

The project, which will be re-launched on 6th June as part of child accident prevention week, has a new website and is divided into five age brackets - babies, crawlers, toddlers, running free and school children - so parents and carers can select the information that is relevant to them.

The website also includes factsheets and interactive exercises to engage and educate users. Information focuses on the top five causes of injuries - threat to breathing and strangulation, falls, poisoning, burns and scalds, and drowning.

Cllr Nigel Moor, cabinet member for fire, planning and infrastructure, said: "We all want our children to be safe and happy.

"I think the re-launch of this website will be a fantastic way to educate and inform people about products and what to look out for to protect our most loved ones."

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