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What is Customer Segmentation?

Published
A new report explains the concept of customer segmentation and applies it to Gloucestershire by illustrating where different categories and groups of people are likely to live.  Click on the news title for the link.

A new report explains the concept of customer segmentation and applies it to Gloucestershire by illustrating where different categories and groups of people are likely to live.  https://www.gloucestershire.gov.uk/inform/insight-our-residents/ and download the Overview Report