UPDATE: Problems contacting us by email

We are currently not able to receive emails. Our IT provider has been subject to a cyber attack. From the checks they have carried out so far, they do not believe our systems have been affected, however as a precautionary measure we have blocked all external emails from reaching our servers, until they can assure us that this is the case.

Emails from us are not affected by the block that is in place, so you should still receive contact from us in this way, although it may take slightly longer than normal. 

We will let you know when these issues are resolved.

If you need us urgently, please call us.

Segments explained in more detail

A segment is a subset of your Analytics data. For example, of your entire set of users, one segment might be users from a particular city. Another segment might be users who visit a specific part of your site.

A segment is a subset of your Analytics data. For example, of your entire set of users, one segment might be users from a particular country or city. Another segment might be users who purchase a particular line of products or who visit a specific part of your site.

Segment types

A segment is made up of one or more non-destructive filters (filters that do not alter the underlying data). Those filters isolate subsets of users, sessions, and hits:

  • Subsets of users: for example, users who have previously visited the news section; users who didn’t visit a page
    • Users: People interact with your property (e.g., your website or app)
  • Subsets of sessions: for example, all sessions originating from Campaign A; all sessions during which a link to Twitter was clicked
    • Sessions: Interactions by a single user are grouped into sessions.
  • Subsets of hits: for example, all hits which opened a news item
    • Hits: Interactions during a session are referred to as hits. Hits include interactions like pageviews, events, and transactions.

Users can have multiple sessions and each session can contain multiple hits.

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