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Video relives resounding success as Tour of Britain brings £3.5 million to Gloucestershire

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Gloucestershire’s hosting of stage seven of the Tour of Britain was a resounding success and a video produced on the day relives some of the highlights.

The stage began in the shadow of Tewkesbury Abbey, on Church Street in the medieval market town, and headed east into the Cotswolds before heading south. The riders then raced north through the Stroud valleys before finishing the 170.9km route on Southgate Street in Gloucester.

Huge crowds lined the road throughout with the route showcasing the best Gloucestershire has to offer, from stunning countryside to its historic towns and city.

Hosting the race is estimated to bring £3.5 million into the Gloucestershire economy.

With a national and international audience, on ITV4 and Eurosport, the race showed off the county to the world, brought lots of people into the county and encourages more tourists to visit the area.

The county council is committed to supporting and encouraging cycling across the county and is currently building a 26-mile cycle spine from Stroud to Bishop’s Cleeve, linking Gloucester and Cheltenham.

 

Cllr David Gray, Cabinet member responsible for the environment at Gloucestershire County Council, said: “The Tour of Britain coming to Gloucestershire was a fantastic moment for our county and showed off everything that is good about our home.

“This video gives a flavour of the atmosphere across the day and the number of people that cheered on the riders from the roadside. I would like to thank all those people who supported the riders as they raced through our county.

“Bringing world-class cyclists to our county plays an important role in inspiring people to get on their bikes and bringing new tourists to Gloucestershire. It is part of our on-going support for cycling, as well as the cycle spine that we are currently building will make getting on your bike more accessible for our residents.”