New look for innovative Robin service

Friendly and reliable drivers serve the North Cotswolds and ensure travel is simple and accessible to all. With affordable fares capped at £2 until 31 December 2024, and concessionary bus pass holders travelling for free, there’s never been a better time to get out and about.

The Robin launched in autumn 2022 as a dual pilot in the North Cotswolds and Forest of Dean. Uptake of the Robin has been very high in the Forest of Dean, though less so in the North Cotswolds. With that in mind there will be an increase in promotional activity to help residents understand the service and encourage its use.

The North Cotswolds area covered by The Robin stretches from Northleach to Moreton-in-Marsh, and includes Stow-on-the-Wold and Winchcombe.

The county council is also planning to launch three new Robin areas before mid-summer, including South Cotswolds, Berkeley Vale and Tewkesbury District.

The user-friendly service connects passengers with their next destination, whether that’s a medical appointment, leisure activity or a shopping location, or a link with onward travel. Bookings are easy and simple and can be made online or over the phone or through the app. Payment couldn’t be simpler with online, cash or card on board as options.

Cllr Philip Robinson, cabinet member for education, skills and buses at Gloucestershire County Council, said: “Everyone I speak with who uses The Robin tells me what a great experience it is. I hope this new campaign brings it to the attention of many more people in the North Cotswolds whether they want to get to work, school, hospital appointments or connect to traditional timetabled bus routes.”

New promotional materials will be rolling out from 4 March.

To book go to www.gloucestershire.gov.uk/therobin or call 0345 2638139.