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Gloucester Journal Circulation Poster

The Journal had a large circulation area – much larger than that of modern local newspapers. This advertising poster reveals that the geographical limits were as follows Stourbridge (Worcs) in the north, Farringdon (Berkshire) in the east, Carmarthen in the west and Salisbury (Wiltshire) to the south.
The reason for this large area was primarily because in order to reach a sustainable sales level of around 1,000 copies a week, the paper needed to reach the same number of interested people and, with limited levels of literacy, it therefore had to be sold over a wider geographical area.

GA Ref.No: NV26.1​